Possible Institutions: Task 13

For Possible Institutions that might produce, distribute and exhibit our music video we immediately came up with Aftermath Entertainment and also with Def Jam Records.

 Aftermath Entertainment has been founded by Dr.Dre in 1996 and distributes through the Universal Music Group with their label Interscope Records. Aftermath Entertainment seems reasonable as they own the rights of the song "Hate It Or Love It" which we will hopefully film. Also some of the strongest hip hop artist in the genre such as 50 Cent, Dr.Dre himself, etc. are under contract with Aftermath Entertainment.

The other possible option: Def Jam Records. Def Jam Records was founded in 1984 by Rick Rubin and Russell Simmons and has seemingly more of a history than Aftermath Entertainment. Although it doesn't have the rights of the song, It had legends such as Run DMC, Public Enemy and LL Cool J under contract. It also may offer more variety than Aftermath Entertainment, as artists from the R&B genre (Rihanna) stand aside with rappers such as Rick Ross, Ludacris and Kanye West.